The Ultimate ADA FAQ Guide by SureFire Strategy

Feb 13, 2023

Introduction to ADA Compliance

When it comes to digital accessibility, complying with the Americans with Disabilities Act (ADA) guidelines is crucial for businesses in the modern digital landscape. As a leading provider of marketing and advertising services, SureFire Strategy understands the importance of ADA compliance for businesses operating online.

What is ADA Compliance?

ADA compliance refers to ensuring that websites and digital content are accessible to individuals with disabilities. This includes making websites perceivable, operable, understandable, and robust for all users. SureFire Strategy can help businesses navigate the complex world of ADA compliance to ensure their online presence is inclusive and accessible to all.


1. What is the Americans with Disabilities Act (ADA)?

The Americans with Disabilities Act (ADA) is a civil rights law that prohibits discrimination against individuals with disabilities in all areas of public life, including jobs, schools, transportation, and public and private places that are open to the general public.

2. Why is ADA Compliance Important for Websites?

ADA compliance for websites ensures that individuals with disabilities can access and interact with online content effectively. Failure to comply with ADA guidelines can result in legal consequences and impact the reputation of a business. SureFire Strategy helps businesses understand and implement ADA requirements to avoid potential liabilities.

3. What are the Web Content Accessibility Guidelines (WCAG)?

The Web Content Accessibility Guidelines (WCAG) are a set of international standards that provide guidelines for making web content more accessible to people with disabilities. SureFire Strategy stays up-to-date with the latest WCAG guidelines to help businesses achieve compliance.

4. How Can SureFire Strategy Help with ADA Compliance?

SureFire Strategy offers comprehensive ADA compliance assessment services to evaluate the accessibility of websites and digital content. Our team of experts provides tailored solutions to address specific accessibility issues and ensure compliance with ADA requirements.

5. What Are Some Common Accessibility Improvements Needed for Websites?

Common accessibility improvements for websites include adding alt text to images, enabling keyboard navigation, providing text equivalents for non-text content, and ensuring proper color contrast. SureFire Strategy offers guidance on implementing these improvements to enhance accessibility.

6. What Are the Benefits of ADA Compliance for Businesses?

Benefits of ADA compliance for businesses include reaching a wider audience, enhancing user experience for all visitors, improving search engine visibility, and avoiding legal risks. SureFire Strategy helps businesses leverage ADA compliance to create an inclusive online environment.


Ensure your business stays ahead in the digital realm by prioritizing ADA compliance with the help of SureFire Strategy. Let us guide you through the intricacies of digital accessibility and ensure your online presence is inclusive and accessible to all users.